DRIVING TRAFFIC, LEADS, VISITORS CREATING SALES

 

Detroit EMAIL Marketing

Email marketing has been around even before the digital age—and for good reason. It’s the most direct and way of connecting with leads, engaging with them, and turning them into customers

About

An email has become one of the most popular forms of communication. In 2010, there were an estimated 90 trillion emails sent out worldwide. That breaks down to 2.8 million emails sent every second. These numbers are gigantic, but not surprising when you consider how important the mail in all forms has been throughout history.

When the United States Postal Service created a nationwide postal network in the 1840s, mail became an important tool for marketing. Connecting with people through their mailboxes allowed businesses to offer customized marketing messages to specific segments of the customer base. It is likely that much of the mail you now receive contains some kind of marketing message. Catalogs, brochures, coupons and political appeals all pour through the postal service on a daily basis.

Email Marketing Campaigns

We believe if you aren’t running Email campaigns, then you’re missing out on the opportunity to build your brand and increase leads. An email has become a strong marketing channel with the ability to customize the experience for users. With our ability to customize any email, we create Email Marketing campaigns based on each subscriber’s behaviors and interests.

Our custom Email Marketing campaigns include:

  • List Management & Growth
  • Segmentation & Personalization
  • Promotional & Triggered Emails
  • A/B & Multivariate Testing
  • Reporting & Analytics

Engagement

Our action-based campaigns focus on sending the right content at the right time. We customize emails to reflect a subscriber’s history, preferences, or the activity taken on your site. Our trigger-based emails include:

  • Welcome Series
  • Shopping Cart Abandonment
  • Transactional
  • Re-Engagement

Grouping Subscribers.

We create specific lists of your subscribers, so we can send them one of its kind emails. targeting subscribers based on their actions, demographics, and interests and engagement. Subscribers love to receive personalized content right to their inbox. We create lists for:

  • Sign-up Dates
  • Content Interests
  • Purchase History
  • Demographics
  • Email Campaign Testing & Reporting